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Why Backlinking is a Key Part of Your SEO Strategy

Updated: Aug 6, 2020

Have you ever heard of backlinking?

Backlinking is a technique used to help improve your search ranking on Google (how high your website comes up on the page of results).

As Toby explains in this video, "think of your website as a building. Backlinking is like building roads that lead to your building."

Here are some of the questions answered in this video:

  • What is backlinking?

  • How does backlinking improve your search engine optimization?

  • What is organic ranking on Google?

  • Why backlinks are essential if you haven' submitted a sitemap to Google

  • How do I increase my backlinking?

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