This is a question we get asked a lot. The short answer is that it's a different answer for everyone, depending on what your goals are....

Joy here - I was feeling a little overwhelmed the other day. Do you ever get overwhelmed, not only by the things you HAVE to do, but also...

We've been sensing a lot of mixed feelings as we head into (a pushed ahead) Stage One. There is excitement, of course. And if all you are...

When it comes to cost per view, nothing is more affordable than social media advertising. We’re talking, on average, $2.50 per thousand...

So you’ve found a small business tool that you are certain will solve all of your problems. As you daydream, you can practically hear the...

What does life look like for small business? The province is opening up again! Great news for small business, right? Maybe. Yes....

Are you looking for a more lively Instagram account? Do you dream of an account that has comments on every post, people leaving genuine...

You’re on Instagram and you want to maximize its potential, but you don’t have time to find best practices. We’ve managed a lot of...

Community engagement means connecting with others beyond your own posts. This approach builds online relationships, engages with your...

A lot of businesses ask us, “should I focus my attention on getting a website up and running or on my social media presence?” Ideally,...

We know the challenge: you know that on social media people like to see the faces behind the brand, but you don't have time to spend all...

Sasha, here. In the past week, I have made the following items from scratch: Two dozen bagels Four loaves of sandwich bread One dozen...

Now, more than ever, customers want to support their friends. So, how do you grow your network of friends over social media? Just like...

Do you ever get stuck, wondering what else you can post about? An important part of your social media strategy should be providing value...

We often get questions about the algorithm. Businesses want to know how to “beat” or “hack” or “trick” the algorithm. You want to know...

Wondering if you should focus on your website OR on your social media? It depends on your business goals. In this week's video, Cat and...

Wondering how to increase your follower engagement quickly on Instagram? The secret is in direct messaging. Direct Messages (or DM’s is...

Friday. It feels a little different than it did a few weeks ago, doesn't it? Over the past few weeks, we’ve been sharing tips and...

How many times have you told yourself that you haven't had the time to work on your marketing? Now that you're likely having quieter...

You want to do something to work on your business, but you aren’t sure what. COVID-19 has slowed down life and you want to take some...